NYU Stern MBA 文书赏析
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01
“ NYU Stern is one of the few schools that offers an entertainment and media specialization. It’s top in the field and provides opportunities to take courses across NYU’s schools, work on projects to solve real issues at major organizations and opportunities to take advantage of what the city has to offer.
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Comments各家商学院的MBA项目会有一些细分的方向，有一些是基于大学特色而发展出来的；这位申请人将学校的特色方向和自身的职业规划相结合，显示了“ Why School”的充分的理由。
02
“ NYU Stern’s experiential learning was a major factor in choosing the MBA program. The “Doing Business In” program offers students a chance to gain a deeper understanding of issues, challenges and opportunities of conducting business in other countries. As someone interested in broadening my understanding of conducting business across borders, this was a very appealing part of the program.
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Comments学校在某些方面的优势往往在一些特色项目中展现出来，因为一个项目而选择一个学校并不是夸张的陈述，重点在于讲出对项目的了解以及对自身规划的充分思考，展现出选择项目的慎重性，这篇 why school 就很旗帜鲜明，记忆点突出。
03
“ I have always learned best by doing: the faster I get to start applying new knowledge, tackling messy exceptions, and having a hands-on impact, the better. While many schools lean into the theme of “experiential learning” in their programs, I believe it simply doesn’t get more hands-on, in a more collaborative model, than Stern. Whether it’s the experiential learning courses, DBi study abroad opportunities, Stern Solutions, or more – I felt that Stern had the ingredients I need, in the style I learn from best, to design the career I hope for.
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Comments申请人将学校特色概括为“体验式学习”和“更加合作”，然后通过课程设置、留学机会、特色项目等作为论据阐述自己的观点，体现出对学校做出了充分的了解工作，也体现出自身对学校项目的理解，是一篇很有诚意的Why School。
04
“ Stern’s focus on EQ (Emotional Intelligence) in leaders, which comes to life in the specialization Leadership and Change Management. I specifically look forward to the courses Strategic Talent Management, Leadership Models, and Power & Professional Influence. Since I want to become a human capital professional in the sports industry, I can’t wait to join Stern.
Aside from that, I fell in love with New York City and its energy during my first visit in 2013. Ever since that trip, it has been a bucket list item to be able to call it home. I look forward to getting to know the city as a local rather than a tourist, and to exploring the city’s various neighborhoods. Also, as a crazy passionate sports fan, I look forward to attending some of the world’s biggest sports events (NBA games at Madison Square Garden, the US Open, New York Yankees). Lastly, while I have traveled quite a bit, this will be my first time living abroad – that will be a learning experience in itself!
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Comments这位申请人从课程设置和区位优势两个方面阐述了自己选择Stern的原因，尤其是对纽约的了解和向往，构成了“非Stern莫属”的理由。
在细节上，他对要点的阐述也非常具体：提出了期待的课程，展现出对学校做了充分的了解；对于纽约，从个体的情感连接到个人的兴趣爱好，同时又是与自己的职业相关的，非常的有氛围感。
两个方面都和自己想成为一名体育产业的人力资本专职人员的职业规划紧密地联系在一起。
05
“ NYU, as a wider university, houses some of the most artistic and creative collectives in the world. I believe this “poet DNA” organically embeds itself into NYU Stern’s more quant, data-driven curriculum. Many aspects of business today tend to be mundane or outdated and require the type of creativity or out-of-the-box thinking that Stern provides its students to foster innovation. As I began to explore different MBA programs, I was keen on finding a school that challenges the status quo. Stern's belief to embrace change, if not create it, immediately resonated with me.
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Comments除了课程设置、区位优势这些“硬件”条件，学校的气质、文化、价值观也可以成为 Why School 的理由，重点在于精准的概括和充分的论证。这位申请人将 Stern的“创造性”提炼出来，并显示出个人与学校气质的契合。
06
“ One of the key parts of NYU Stern's programming that appealed to me was its world class education, specifically heralded by people such as Aswath Damodaran. I read some of his lectures and notes that are available online . I was struck not only by his knowledge of the financial landscape, but also the passion with which he teaches his courses. I knew that I wanted to be a part of a program that prides itself in education, and that is Stern to me.
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Comments如果某些为教授能够为你提供与未来职业，乃至人生规划非常契合的帮助，那将是一大幸事，与其它理由配合，从学术角度讲 why school 也是很常常选择的切入点。